3

a. Ghetto Delta Airlines- lower class straight forward blatantly making fun of black people

b. Everest College advertisement-racist stereotypical black guy, stereotypical black guy, trying to reach out to people him

How are they the same, and how different? (50-75 words)

Both of these videos are showing the typical stereotypes of lower class of black people. The dialect in both videos are using “black slang” and improper English (showing one of the stereotypes of black people-uneducated). They differ in how the stereotypes are being represented. For example in the ghetto delta airlines commercial; the representation of black people are being portrayed through an older white male; whereas the Everest college advertisement is showing black people through a black man who encompasses all of the components of black stereotypes.

2

Audience fallacy is when you are the writer and you assume that the audience knows something. An example of this is when one assumes that all women in the audience clean and cook in their household. Authorial fallacy is an incorrect assumption. It is when one is making assumptions about a certain topic; this is most easily identified when an author writes something without any support of their argument and therefore can be identified as being false. An example of an authorial fallacy is when the author makes a statement saying: “our society believes…”

1

Cultural studies theorists separate words with capital letters to show the way in which the same word can have two different meanings. Lower case worse usually are used to show the words actual meaning and sometimes lower cased letters are used in a word to generalize the word. In contrast to this, words that are not proper nouns that have capital letters are usually used in discourse. The capital letters places the word in a level of symbolic rather than the real word. Also, the capital letter words can be used to express ownership.